Wednesday, March 28, 2012

Article Comparison #3

Amazon's Price Check


#1
Article name and date: Should Amazon.com Apologize For App? Jan 5, 2012
Authors: Pem McNerney and Emily Henry
URL: Should Amazon.com Apologize for App

#2

Article name and date: Sheridan: Amazon App “Devious" And "Unfair", Dec 14, 2011
Authors: Paul Petrone

#3
Article name and date: CEO, Amazon.com: Stop the "Price Check" assault on small businesses
Authors: Jasmine Johnson

Notes:
#1 describes the situation that was created by Amazon's Price check app in local communities and on a higher level
#2 describes Sheridan's opinion as the president of the Chamber of Commerce of Connecticut
#3 is an online petition started by Johnson of Brooklyn, a small business owner on Change.org
#1 is in the form of an online news article on Waterfront.com
#2 is also a news article on the same webpage
#3 is an online petition
#1 offers links to #2, #3 as well as Amazon's app and Amazon's offer
#3 doesn't have links
#1, #2 use links as part of the sentences, blue color
#1, #2 are very user friendly and users can upload pictures, link back to the articles
#3 doesn't have installed links to Facebook, Twitter
#3 is a beautifully organized online form to collect signatures on the left, explanation of the cause on the right
#1, #2 are articles on the left, links on the bottom, paid advertising on the right column



Wednesday, March 14, 2012

Article Review #3

Article TitleJudge stops sale of Tim Tebow Jets jerseys, granting Nike’s request for a temporary restraining order
Article Author: Cindy Boren
Article Publication Date: 3.29.2012
URL:http://www.washingtonpost.com/blogs/early-lead/post/judge-stops-sale-of-tim-tebow-jerseys-granting-nike-a-temporary-restraining-order/2012/03/29/gIQANngpiS_blog.html

     Nike sued Reebok Wednesday in a NYC court, accusing them of trying to make quick money by selling Tebow merchandize. Reebok's contract with NFL expires March 31st and Nike's contract with them starts April 1st. Also Nike owns the rights to all Tebow merchandize. Since Tebow's contract hasn't been finalized, Reebok had no right to sell. The Court put a restraining order over Reebok's merchandize with Tebow.
     This a great article about rights in the retail business. The article was published by Washington Post online under their Sports posts. The page is split in 3 columns: first with links to other sports articles, second with the actual article, third with payed and not payed advertising. The article uses inline links, highlighted in blue, some of them internal and other's to the NFL store.
“We have filed a complaint relating to unauthorized use of Tim Tebow's name on New York Jets related apparel,” Nike said in a statement Wednesday. “Nike is authorized and licensed to use Tim Tebow's name on products. We have no further comment at this stage.”
 


Wednesday, March 7, 2012

Article comparison #2

Subject: Pinterest.com

Title #1: How to use Pinterest's pinboard for the Web
Author: Mark W Smith
Publication: Detroit Free Press, 01/17/2012
URL: how to use Pinterest

Title #2: A Lawyer Who Is Also A Photographer Just Deleted All Her Pinterest Boards Out Of Fear
Author: Allyson Shontell
Publication: Business Insider, 02/28/2012
Url: a lawyer who wants out

Title #3: Pinterest gets interesting
Author: April Dembowsky
URL: Pinterest gets interesting


      Pinterest is a social media website that debuted 2 years ago, but went truly viral a few months ago. The concept is that you as an invited user, install a cute bookmark on your browser, and every time a picture draws your attention, you pin it to your Pinterest boards. Based on your interests, they'll recommend people to follow or you could choose yourself. Obviously it links to your Facebook and twitter, and everyone can see your pins. The great part about it is that there aren't many words, just pictures of great designs, art, fashion.
       #1 found online at USA Today is a clear explanation of how Pinterest works, why it is so popular and some insights.
      #1 gives great descriptions to the terms of use.
      #2  is written by a lawyer who had a Pinterest account but after reading it's terms and conditions closed her account. It turns out that while people pin random pictures found online without crediting the source, Pinterest doesn't take any responsability for you. Not only that, but in case of a lawsuit you are responsible for Pinterest's lawyers' fees too.
Here is her statement: "Pinterest writes:
“YOU ACKNOWLEDGE AND AGREE THAT, TO THE MAXIMUM EXTENT PERMITTED BY LAW, THE ENTIRE RISK ARISING OUT OF YOUR ACCESS TO AND USE OF THE SITE, APPLICATION, SERVICES AND SITE CONTENT REMAINS WITH YOU.”
      #3 is just another explanation of how the site works and why people find themselves scrolling pictures for hours.
     Overall, I found the subject interesting because I just opened a Pinterest account and didn't know that pining all those pictures might costing me a lawsuit...